Morris Mania How Britain’s greatest designer went viral | William Morris Gallery
Exhibitions
Showcasing the remarkable versatility and lasting influence of William Morris's designs in popular culture, both in Britain and abroad. William Morris (1834-96) has gone viral. Today, we find his infinitely-reproduced botanical patterns on shower curtains, phone cases, on film and TV, and in all corners of our homes, dentist waiting rooms and shopping centres. One of our greatest designers, Morris argued that beautiful objects could only be created through a responsible and close relationship with the natural world and enjoyable, creative working conditions. These principles continue to influence subsequent generations of designers, makers and consumers today. Morris Mania will explore a complicated legacy. Over 125 years since his death, Morris's work continues to grow in popularity. His patterns are now affordable, well-loved and available to people across the globe, something he failed to achieve in his lifetime. However, this has been achieved in the context of mass-production, computer-generated design, global capitalism and environmental crisis. Morris Mania will consider the ongoing impact of Britain's most iconic designer in our increasingly cluttered and commodified world.