2026 Olfus Travel Guide: must-see attractions, popular food, hotels, transport & travel experiences (updated in July)

⏳ Recommended Duration: 1-2 days (South Coast Waterfalls Highlights) / 3-4 days (Including Glacier Hiking and Glacier Lagoon In-depth Tour) 💡 Why Visit: The grandeur of Gullfoss, the water curtain cave of Seljalandsfoss, the hidden Secret Waterfall, and the rainbow at Skógafoss—along the Ring Road on Iceland’s South Coast, waterfalls are so dense it feels like you’ve seen a lifetime’s worth of waterfalls. Each waterfall has a unique character—some rushing, some serene—and you can capture the world’s water curtains all in one day. The South Coast is also Iceland’s most developed tourist route, with good road conditions and dense attractions, perfect for first-time visitors. 📌 Must-Read Before You Go | Key Info for 2026 ⏰ Best Season: May to September is the best time to visit the South Coast waterfalls—good road conditions, long daylight hours, and abundant water flow. Some roads may be icy and trails closed in winter. 🎫 Admission: Gullfoss, Seljalandsfoss, and Skógafoss are all free to visit. 🚗 Transportation: The South Coast waterfalls are located along the Ring Road; self-driving is the best way to explore. Starting from Reykjavík, drive east along the Ring Road to visit them in order. It’s recommended to rent a 4WD SUV as Iceland’s weather is unpredictable, and 4WD handles gravel roads and sudden weather changes better. 🧥 What to Wear: Water mist from the waterfalls is heavy, so waterproof jackets, pants, and non-slip hiking shoes are essential. Cameras and phones should be protected with waterproof bags. Iceland’s weather changes quickly, so even in summer, bring windproof and warm layers. 🌊 Gullfoss | Iceland’s Most Majestic Waterfall Gullfoss is Iceland’s second-largest waterfall and one of the three main attractions of the Golden Circle, marked as “most recommended” in travel notes. The Hvítá River, originating from Langjökull Glacier, cascades down in two tiers here, with a total drop of 32 meters. In summer, the water flow can reach 140 cubic meters per second. On sunny days, a rainbow almost always spans the mist. · Location: About 1.5 hours’ drive from Reykjavík · Opening Hours: Open 24 hours year-round · Admission: Free · Tips: Spend 45 minutes to 1 hour here. The upper parking lot offers a panoramic view from above. Roads may be icy in winter, so watch your step. 💧 Seljalandsfoss | Walk Behind the Water Curtain Seljalandsfoss is about 60 meters high and located beside the Ring Road on the South Coast. Its biggest feature is a trail that leads behind the waterfall, allowing you to look out from inside the water curtain, like stepping into a “water curtain cave.” The trail is slippery and muddy, with heavy mist, so expect to get wet. · Location: Beside the Ring Road, about 2 hours’ drive from Reykjavík · Opening Hours: Open 24 hours year-round · Admission: Free · Tips: Spend 45 minutes to 1 hour. The classic photo spot is behind the waterfall, but the trail is slippery—wear non-slip shoes. The trail may be closed in winter; do not risk entering. 🤫 Secret Waterfall | A Hidden Gem in the Rock Crevice The Secret Waterfall is less than a kilometer east of Seljalandsfoss, about 40 meters high, hidden inside a canyon. You need to step on stones and pass through a narrow rock crevice to enter. Many visitors leave after Seljalandsfoss, missing this hidden treasure. · Location: Shares the parking lot with Seljalandsfoss, just a few minutes’ walk · Opening Hours: Open 24 hours year-round · Admission: Free · Tips: Spend 20-30 minutes. The canyon’s mysterious lighting is perfect for dramatic photos. Stones are slippery, so walk carefully. ⚡️ Skógafoss | The Instagrammable Waterfall with a Permanent Rainbow Skógafoss is 60 meters high and 25 meters wide, with a broad water curtain. On sunny days, a rainbow appears almost 100% of the time, making it one of the most photogenic waterfalls on the South Coast. There are stairs on the right side to climb to the top, offering a breathtaking view of the coastline. · Location: Beside the Ring Road, about 30 minutes’ drive east of Seljalandsfoss · Opening Hours: Open 24 hours year-round · Admission: Free · Tips: Spend 45 minutes to 1 hour. The stairs to the top are steep; wear non-slip shoes. 🗺️ South Coast Waterfalls One-Day Tour Route | No Detours, See Them All in One Day From Reykjavík, drive east along the Ring Road in this order for the most efficient route: Morning (about 1.5 hours’ drive): Depart Reykjavík and head straight to Gullfoss. Spend about 45 minutes to 1 hour. Noon (about 2 hours’ drive): Drive to Seljalandsfoss. Spend about 45 minutes to 1 hour. Then walk a few minutes to visit the Secret Waterfall for about 20-30 minutes. Afternoon (about 30 minutes’ drive): Continue east to Skógafoss. Spend about 45 minutes to 1 hour, and climb to the top to overlook the coastline. Evening: You can continue east to the black sand beach in Vík or return to Reykjavík the same way. 🧾 Practical Tips | Every Word Counts · Waterproof is a must: Iceland’s waterfall mist is everywhere. Waterproof jacket, pants, and non-slip hiking shoes are essential. Use waterproof bags for cameras and phones. · Sun protection: Iceland has long daylight hours in summer with strong UV rays. Sunglasses and sunscreen are essential. · Payment: Credit cards are widely accepted in Iceland; carry only a small amount of cash. · Safety: Waterfall trails are slippery. Do not climb over railings or get close to cliff edges. Some trails close in winter; do not risk entering. · Gas stations: Plenty of gas stations along the South Coast Ring Road. It’s recommended to fill up in Vík or Höfn before setting off. · Restrooms: Public restrooms are available at Gullfoss Visitor Center, Seljalandsfoss parking lot, and Skógafoss parking lot. 🌊 Iceland’s waterfalls are not just for “checking off” but for feeling—Gullfoss’s mist hits your face, Seljalandsfoss’s water curtain refracts rainbows in the sunlight, and the Secret Waterfall waits hidden in the rock crevice. Seeing four different water curtain personalities in one day—that’s the charm of the South Coast. 💬 Have you been to Iceland? Which impressed you most—the grandeur of Gullfoss, the water curtain cave of Seljalandsfoss, or the rainbow at Skógafoss? Feel free to share in the comments!

🚗 True freedom in travel is not at the attractions, but on the road~ 🌊📍Great Ocean Road, Australia The road along the cliff is absolutely stunning! 🌊 Twelve Apostles + Lorne Town 🚗 Total length: 243 km Recommended rating: ⭐️⭐️⭐️⭐️⭐️ 🔥📍Ring Road, Iceland A route that will flood your social media! 📸 Volcanoes + Glaciers + Black Sand Beaches 🚗 Total length: 1339 km Recommended rating: ⭐️⭐️⭐️⭐️⭐️ 🌴📍Pacific Coast Highway, USA Big Sur is perfect for couple photos! 💑 17-Mile Drive + Bixby Bridge 🚗 Total length: 105 km Recommended rating: ⭐️⭐️⭐️⭐️⭐️ 🌉📍Atlantic Ocean Road, Norway A masterpiece! Truly a work of art! 🎨 8 Sea-crossing Bridges 🚗 Total length: 8.3 km Recommended rating: ⭐️⭐️⭐️⭐️⭐️ 🏔️📍South Island, New Zealand Every snapshot looks like a Windows desktop wallpaper! 🖼️ Mount Cook + Lake Wanaka 🚗 Total length: 1100 km Recommended rating: ⭐️⭐️⭐️⭐️⭐️ 🐻📍Icefields Parkway, Canada An ultra-cool experience where you might encounter brown bears! 🐾 Jasper + Banff National Parks 🚗 Total length: 232 km Recommended rating: ⭐️⭐️⭐️⭐️⭐️ 💡 Self-driving Tips: ✔ SUVs are the way to go! Go wherever you want 🚘 ✔ Book accommodations along the way in advance 🏠 ✔ The most beautiful scenery is on the road, don’t rush 👌 ✔ Bring enough snacks and water for the wilderness

#JulyGoodPlace2025 ✓Raufarhólshellir When you come to Iceland, you must take part in the polar tour: The Lava Tunnel! Explore Iceland's second largest lava tunnel, "Raufarhólshellir", which is one of the longest and most famous lava tunnels in Iceland. It is only a 30-minute drive from Reykjavik and can be easily reached all year round. There are three tour options: 1. Standard Lava Tunnel Tour Time: 1 hour Cost: 8,400 ISK Itinerary: A relaxing and enjoyable exploration of the tunnel, with a footbridge built into the cave and impressive lighting that highlights the changing colors and clearly shows the intense volcanic activity that formed the tunnel. 2. Standard Tour (with Transportation) Time: 3 hours Cost: 13,900 ISK Itinerary: A standard tour with round-trip bus transfers from Reykjavik, allowing you to explore the tunnel in a relaxed and enjoyable manner. 3. Lava Falls Adventure Tour Duration: 3-4 hours Cost: 25,900 Icelandic Krona Itinerary: Get off the beaten path and go deep into the lava tunnel to explore the source of the cave - the magnificent lava falls. This adventure requires good physical fitness and balance, relying on experienced guides and headlamps to explore this wonder.

Once you stand on Reynisfjara black sand beach, you’ll instantly understand—basalt columns rise behind you, and scattered on the beach are piles of gray-black volcanic rock cairns, looking like someone spilled Legos into the sea and was too lazy to pick them up. These aren’t the work of any land artist; they’re a Viking "trail marker system" from a thousand years ago—on Iceland’s windy, foggy terrain, early hikers stacked stones at passes, beaches, and lava fields to mark the way. "A stone on top means someone has passed here, don’t die here." In the 2020s, Instagram bloggers rediscovered this, calling it "Nordic minimalist geometry," and suddenly the Viking ancestors were branded as pioneers of minimalism. 📍Coordinates and how to find them (short guide) Main black sand beach cairn spot: Reynisfjara (east of Vík town, accessible via Ring Road 1), featuring basalt columns + ocean waves + stone piles; also found on Snæfellsnes Peninsula’s Arnarstapi → Hellnar coastal trail and Thingvellir lava fields. Forest/moss leaf style: Iceland has no real forests but has Thingvellir lava fissures + mossy ground—black lava + green moss + gray-white lichen, naturally forming a gradient geometric canvas. In autumn, dwarf birch leaves fall and moss forms small concentric circles, creating an "Icelandic Goldsworthy" (though locals don’t do this, so if you’re tempted, don’t actually build them—there are pitfalls below). 🪨The right way to approach Viking stone piles 1. Don’t build new piles—this is the current consensus Iceland and the Scottish Highlands have been discouraging new cairns in recent years—random piles can: ① mislead hikers (false trail markers); ② damage moss and intertidal ecosystems; ③ force park authorities to remove them. What you should do: find existing old piles + basalt columns + ocean waves for composition, shoot long exposures capturing "stones being lapped by waves," and caption it "Viking GPS, no battery version." 2. Moss ground mini version (for the itch to build) At Thingvellir fissure area, pick up 3–5 walnut-sized basalt stones and arrange them in a palm-sized triangle or line next to existing bare rock or trail (don’t disturb the moss layer! Icelandic moss takes decades to regrow). After shooting, dismantle and return stones to their original spots—this is the "ephemeral respect version," ten times more civilized than Instagram bloggers who build and leave. 3. Best time: summer (June–August) when moss is greenest + 24-hour daylight for unlimited shooting; September–October when dwarf birch turns yellow + moss browns, enhancing the gradient geometric effect. ✨Special twist (anti-trend version) The "Viking vs Instagram" meme: standing by the Reynisfjara stone piles, think—Vikings built cairns to avoid dying, bloggers build cairns to avoid dying (in the algorithm). The same action, two different KPIs. Route tip: Vík town → Reynisfjara → black sand beach → Skaftafell (glacier) → Thingvellir. Complete the "black sand beach cairn + lava moss geometry" in one day. 🌋🍂 By the way: why Iceland has "stone piles + moss" Iceland is the exposed part of the Mid-Atlantic Ridge—volcano + glacier + tundra combined. Vikings settled here in 874 (Ingólfr Arnarson). Early inland travel had no roads, with heavy fog and strong winds. Cairns (Icelandic varða) are a Viking trail marker tradition lasting a thousand years. The moss layer is a "carpet of Iceland" grown on volcanic rock under high-latitude sunlight, taking decades to regrow, which is why environmental debates focus here. When you look at cairns, you’re not just seeing "Instagram geometry," but the "primitive UI Vikings used to survive on this island." So don’t just chase blue ice caves and the northern lights in Iceland. Spend time at Reynisfjara black sand beach watching old cairns, and at Thingvellir mossy ground, build and dismantle a small pile of three stones—you’ll realize the Viking ancestors’ "stone pile trail markers" have stood in the wind for a thousand years before Instagram rediscovered them.🪨❄️ 🔱Check in at the world’s beautiful destinations🔱

If you’re seeing this, have you also added Iceland to your life list? Summer in Iceland is unbeatable—20 hours of midnight sun, cool temperatures of 10–15℃ that make you want to cry, and the entire Ring Road open. Here’s a firsthand experience fresh from Iceland, served right to you👇 📸 These spots are stunning beyond words! Golden Circle—an essential introduction to Iceland! Þingvellir National Park stands between the North American and Eurasian tectonic plates; Geysir geyser shoots water 40 meters high every few minutes; Gullfoss waterfall cascades in two tiers, with rainbows appearing in the mist on sunny days. Seljalandsfoss waterfall—you can walk behind the curtain of water! Put on a raincoat and step in; when the mist hits your face, you feel completely embraced by nature. Skógafoss waterfall—Iceland’s iconic face! A 60-meter-wide curtain of water crashes down, with double rainbows often appearing on sunny days. Climb the stairs on the right to the top for a breathtaking view of the plains that leaves you speechless. Reynisfjara black sand beach—basalt columns + black volcanic sand + white crashing waves, like stepping into another world. ⚠️ Never turn your back to the ocean! The “sneaker waves” here can really sweep you away. Jökulsárlón glacier lagoon—the most beautiful place in Iceland, bar none! Huge blue icebergs float on the lake. On the opposite shore, the Diamond Beach’s black sand cradles sparkling ice chunks, like diamonds scattered on black velvet. In summer, you can take a boat tour through the icebergs. Kirkjufell mountain—the centerpiece of Snæfellsnes Peninsula and a filming location for Game of Thrones. The evening light is softest here, perfect for stunning photos. 🗺️ 7 days 6 nights classic itinerary (beginner-friendly) Day 1: Arrive in Reykjavik, visit Hallgrímskirkja church and climb to the top for a city view + stroll along Rainbow Street Day 2: Golden Circle day tour (all three main spots in one day) Day 3: South coast double waterfalls (Seljalandsfoss + Skógafoss) + black sand beach Day 4: Jökulsárlón glacier lagoon + Diamond Beach Day 5: Reykjavik city stroll + Blue Lagoon in the evening (⚠️ book tickets 1–2 weeks in advance on the official site, no tickets sold onsite!) Day 6: Snæfellsnes Peninsula (Kirkjufell + black church) Day 7: Return trip 🍽️ What to eat in Iceland? Bæjarins Beztu Pylsur hot dog—the national hot dog even Bill Clinton tried! Made with lamb mixed with beef and pork, topped with crispy onions and sweet sauce. Lobster soup—the legendary lobster soup at Sægreifinn in Reykjavik, served with bread that warms you up. Icelandic lamb soup—at Icelandic Street Food, you can get free refills. Supermarket hack—buy ingredients at Bonus supermarket and cook yourself; eating out in tourist spots is painfully expensive. ⚠️ Must-know tips to avoid trouble! Sunscreen + raincoat—even though it’s cool in summer, UV rays are strong! Weather changes like four seasons in one day. Windproof jacket—way more practical than a heavy down jacket. Eye mask—the midnight sun means it’s still bright at 2 AM; you won’t sleep without one. Don’t park on grass—fines start at 1,000+ RMB. Have your credit card ready—Iceland mostly doesn’t use cash, but gas stations require a 4-digit PIN. Glacier hiking—must go with a professional guide; it’s too dangerous to go alone. The beauty of Iceland is the clarity of standing under a waterfall soaked by mist, the awe of being blown off balance by the wind on a black sand beach, and the freedom of driving under the midnight sun chasing the scenery. Everyone should go at least once in their lifetime🌍

If there’s any place on Earth that resembles an alien world, it has to be Myvatn in northern Iceland. This area was once a training ground for Apollo 11 astronauts before their moon landing. Armstrong himself prepared for the moonwalk on this land. Step into this region, and the barren volcanic craters, bizarre lava formations, and steaming sulfur fields make you question whether you’re still on Earth or have landed on a distant planet. Myvatn was formed about 2,300 years ago by a massive volcanic eruption. The lake is shallow, averaging only 2.5 meters deep. But what truly captivates visitors is the “otherworldly” landscape around it: Dimmuborgir (“black castle”): Huge pillars and caves formed from solidified volcanic lava, resembling a fortress of dark elves. The North in Game of Thrones was filmed here. Hverfjall crater: A massive bowl-shaped extinct volcano that looks like a meteor crater from afar. Climb to the top for breathtaking views and howling winds. Hverir geothermal sulfur springs: The air is thick with sulfur, the ground is colorful, and bubbling mud pools make you feel like you’ve stepped onto Mars. Myvatn natural hot springs: Don’t just focus on the Blue Lagoon! These hot springs are called the “Blue Lagoon of northern Iceland.” With water temperatures of 36–40°C, soaking in the milky blue water while gazing at snowy mountains is the true way to experience Iceland. 📌 Tips Location: Northern Iceland, about 90 km from Akureyri Transport: Recommended to drive yourself, accessible via Route 1 ring road Best season: Summer (June–August) for midnight sun and lake hiking; winter (November–March) for northern lights Note: Mosquitoes are common in summer (Myvatn means “mosquito lake” in Icelandic), so bring insect repellent. Hiking boots are recommended At Myvatn, you stand at the boundary between Earth and the universe.

Some say Iceland is a unique love letter from the universe to Earth 💌. It's the Milky Way's brushstrokes, the glaciers' signature, the interplay of ice and fire, the stars and moon as witnesses—all the world's ultimate romance is hidden in this Arctic wonderland. Volcanoes and glaciers embrace, the aurora borealis and evening breezes intertwine, hot springs hold the earth's warmth, and the wilderness is filled with starlight. Every inch of this land is a gentle confession from the universe to Earth. 🌌 Xiaoyou has compiled this romantic guide to Iceland's South Coast. Join Xiaoyou as you drive south along Route 1, checking off Skógafoss, Jökulsárlón Glacier Lagoon, Diamond Beach, Vik, and Seljalandsfoss, unraveling this romantic letter containing waterfalls, glaciers, and wilderness~✨ ✅ Skógafoss 🌊 A 60-meter-long white ribbon plunges down the cliff, the roaring water carrying a cloud of mist. On a clear day, you can easily encounter a double rainbow. Climb the stone steps to the top, and the entire South Coast valley and coastline unfold before your eyes. ✅ Jökulsárlón Glacier Lagoon 🧊 Melting glaciers float with blue ice. The crystal-clear ice, shimmering with a deep blue, resembles frozen tears of the universe. If you're lucky, you might spot seals leisurely swimming among the ice floes—a truly healing sight. ✅ Diamond Beach 💎 The shore is covered in fine black sand. The setting sun casts its glow on the scattered ice, refracting it into countless crystalline fragments. The striking contrast of black and white creates a breathtakingly romantic atmosphere. ✅ Vík 🏡 A gentle haven in the wilderness, a mini seaside town at the southern tip of Iceland. The warm glow of dusk bathes the small houses, a rare touch of human warmth hidden in the stark wilderness. ✅ Seljalandsfoss 💧 Embrace the vast wilderness behind the curtain of water. The mist washes over your shoulders, and on sunny days, you often witness double rainbows 🌈. The wind, carrying the moisture, blows against your face—the gentlest confession from the mountains and rivers. 📅 Best time to travel: Autumn/Winter (September-April) | Aurora Chasing Season 🌌 Seljalandsfoss / Skógafoss is covered with a thin layer of ice, creating a stunning interplay of mist and aurora borealis; the glacial lagoon has an even stronger frozen feel, and the ice blocks at Diamond Beach are larger, doubling the sunset's diamond-like hue. ⚠️ Tips: Short days and low temperatures require thick windproof gear; roads are prone to icing, so drive with caution. ✅ Spring/Summer (May-August) | Midnight Sun Season ☀️ Abundant waterfall flow, rainbows are everywhere; Vik town is covered in wildflowers; the glacial lagoon has a mild water temperature, and boat trips offer expansive views; Diamond Beach enjoys soft sunlight, perfect for refreshing photos. ⚠️ Tips: No aurora borealis, slightly more tourists, and ice blocks are smaller than in winter. ✨Small Group Tour with Chinese Language Guides | A Worry-Free Experience for All ▫️ Full Chinese-speaking guide, providing explanations of attractions, local legends, and photo spots. ▫️ No need to drive yourself; experienced drivers handle Iceland's complex rain and snow conditions throughout, allowing you to focus on enjoying the scenery. ▫️ Relaxed pace, no rushing, ample time for photos at each attraction Heading to Iceland to receive a unique love letter from the universe to Earth 💌 📙 Leisure Season | Guangzhou Nanhua Travel Agency 🕰️ A licensed Hong Kong travel agency with 63 years of experience ✅ Concerts / Sporting Events / Attraction Tickets / Local Activities 📩 Message us to unlock more healing journeys!

If your Iceland itinerary takes you around the Golden Circle, the Laugarvatn Fontana geothermal baths will make for the perfect "halftime break." Located on the shores of Lake Laugarvatn, this geothermal hot spring is about a 20-minute drive from Thingvellir National Park, and less than a half-hour from the Geysir geothermal area and Gullfoss waterfall. During the summer, it's open from 10:00 AM to 9:00 PM. If you plan to visit after June, be sure to check their official website to confirm whether their interior renovations have been completed. My football-watching night was a delightful surprise I stumbled upon after my soak—several TVs were set up by the wooden benches in the lounge area, broadcasting the group stage matches. Sitting next to me were fellow travelers from all over the world, fresh out of the hot pools with their hair still dripping wet. Wrapped in a bathrobe and using a complimentary pool towel as a cushion, I treated myself to a traditional Icelandic pancake (pönnukökur) topped with whipped cream and blueberry jam. Whenever a goal was scored, cheers in a mix of languages filled the steamy lounge. It’s an incredible spot to watch a football match that "warms both the body and the heart," absolutely perfect for travelers on a self-drive tour of the Golden Circle looking to redefine their travel rhythm with a group stage game between sightseeing stops. Practical Guide: It's about a 1.5-hour drive from Reykjavik, taking Route 1 and then Route 35. Fontana offers free parking. The entrance fee is around 3,000 ISK, and there's no extra charge to watch the game in the lounge. For popular matches, arriving early to grab a spot on the wooden benches is highly recommended. You can buy pancakes and drinks at the poolside cafe, and credit cards are accepted. After the game, you can easily hop back on the Golden Circle to continue your journey.

Icelandic horses are the pride of this island, and the Gaddstaðaflatir riding center is the most popular equestrian and Icelandic horse exhibition center just outside Reykjavik. Stepping into the center's cafe and bistro area, the air is filled with the warm scents of hay, wood, and horses. The wooden communal tables and farmhouse-style decor instantly put you at ease. My ideal spot for watching a soccer match began right here in this hay-scented space. A big screen is set up in the corner of the restaurant, surrounded by riding gear and medals won by Icelandic horses. As the showdown between European powerhouses rolled into the second half, the Icelandic horses outside the window were grazing with their heads bowed, occasionally flicking their manes as if they were joining in the event at their own pace. I ordered the lamb soup and rye bread—the broth was rich and comforting, while the bread had a subtle sweetness, making it perfect for savoring slowly to the rhythm of the game. When a goal was scored, neighs echoed from the stables, as if the horses were feeling the hype on the pitch, too. After the game, you can pay to join a guided stable tour and interact with the Icelandic horses up close, shifting gears from the intense soccer energy to a sweet, gentle moment with the animals. Highly recommended for families or travelers wanting a taste of Icelandic farm life. Driving a rental car is highly recommended for getting here. Practical Tips: It’s about a 20-minute drive southeast of Reykjavik along Route 1, and the center offers free parking. The cafe extends its operating hours during match days. The lamb soup costs around 2,800 ISK, while the stable tour is a separate fee (about 5,000 ISK).

Vík is Iceland's southernmost town, famous for its iconic red church and black sand beach. Halldórskaffi is one of the few spots in town offering hot meals and live World Cup broadcasts in the evening. Located on the main street in the center of town, the restaurant features large floor-to-ceiling windows facing the North Atlantic Ocean, with the Reynisdrangar black basalt sea stacks standing tall just outside. My soccer night began when I walked through their doors after a glacier hike. Outside the windows, white-capped waves rolled over the gray-blue sea; inside, the screens broadcast the knockout rounds. I ordered the catch of the day and an Icelandic beer, taking a seat by the window. Right as a goal was scored, the waves outside crashed onto the black sand beach. The deep roar of the ocean perfectly blended with the erupting cheers inside, creating an immersive, "ocean-view soundscape" viewing experience you can only find in Iceland. The tables are generously spaced, making it a great spot for couples or families who prefer not to be crowded. After dinner, I took a stroll down to the black sand beach. Facing the vast North Atlantic, I took a deep breath, letting the crisp, cold air wash away the post-goal adrenaline. Accommodation in Vík is limited, so booking in advance is a must—Hotel Vík or Icelandair Hotel are excellent choices, both less than a five-minute walk back after the game. Practical Guide: It takes about a 2.5-hour drive east from Reykjavik via the Ring Road (Route 1). The restaurant is on Vík's main street with free street parking available. During the World Cup, they extend their hours until 10 PM, but it's best to check the match schedule ahead of time. The fresh fish combo is around 3,500 ISK, and a beer is about 1,200 ISK. Credit cards are accepted. If the restaurant is fully booked, you can always grab takeout from the Sudur-Vík food truck nearby.

If your Iceland itinerary takes you around the Golden Circle, the Laugarvatn Fontana hot springs make for the perfect 'halftime break.' This geothermal spa sits right on the shores of Lake Laugarvatn, just a 20-minute drive from Thingvellir National Park and less than half an hour from both the Geysir geothermal area and Gullfoss waterfall. My football night here was an unexpected delight right after a relaxing soak—in the main lounge, a few TVs were set up broadcasting the group stage matches. Next to me on the wooden benches sat travelers from all over the world, fresh out of the thermal pools with their hair still dripping wet. Wrapped in my bathrobe and using a pool towel as a cushion, I ordered traditional Icelandic pancakes (pönnukökur) topped with whipped cream and blueberry jam to enjoy during the game. Whenever a goal was scored, cheers in a mix of languages echoed through the steamy lounge, and newly arriving swimmers exchanged high-fives with wet palms. It was a viewing experience that warmed both the body and the soul—after the final whistle, you can simply hop back into the outdoor natural steam baths, watch the twilight settle over the lake, and let the warm waters slowly melt away the adrenaline of the match. It's highly recommended for Golden Circle road-trippers looking to redefine their travel rhythm with a great game and a soothing soak between sights. Practical Guide: About a 1.5-hour drive from Reykjavik (take Route 1, then turn onto Route 35). Fontana offers free parking. The entrance fee is around 3,000 ISK (includes access to public pools and steam rooms). Watching matches in the lounge is completely free, though arriving early to snag a wooden bench is advised for popular games. Pancakes and drinks can be bought at the poolside café for about 2,000 ISK (credit cards accepted). After the match, you can either continue your Golden Circle adventure or stay the night at one of the cozy farm guesthouses around Laugarvatn.

#travelwithfootball If downtown Reykjavík's sports bars feel too polished—or if you've rented a car and want to see how suburban Icelanders watch a Colombia vs. Tunisia group-stage sleeper—head east to Grafarvogur, the seaside residential peninsula about 12 minutes' drive (or Bus #12/#16 from Hlemmur) from the city centre. Tucked into a small row of shops facing the marina is a neighbourhood waterfront bistro-cum-sports-bar that the locals simply call "the Grafarvogur spot." It's not a mega-venue; it's a wood-paneled, sea-view nook with three screens, a short but thoughtful tap list (Viking, Einstök Toasted Porter, occasional sour from Borg Brugghús), and a chef who does a mean lamb slider and seafood soup. I drove out here on a blustery Tuesday when the main attraction was a 14:00 GMT group match between two unseeded nations—the kind of fixture most downtown pubs bury on a corner TV or don't show at all. Not here. The owner—who grew up surfing the nearby break at Nauthólsvík—had it front and centre on the 65" with English commentary, volume just right. Only six other patrons: a retired fisherman, a young couple with a baby asleep in a pram (yes, kids allowed before 20:00), and two guys in Iceland track jackets debating the offside rule. I ordered the fish soup and a half-litre of Gull, sat by the window watching the small boats bob in the grey harbour light, and felt like I'd discovered a secret level of Icelandic life. The bartender came by midway through the first half: "Good, eh? We show everything. Even the boring ones." That was the endorsement I needed. Practical Info: Drive east on Route 49 / Miklabraut toward Grafarvogur; free parking directly outside. By bus, take Strætó #12 or #16 from Hlemmur/Miðbær to the "Grafarvogskirkja" or "Fossaleynir" stops—check the Klappið app for real-time. Open from late lunch; kitchen closes ~21:30. No reservations—first come, first seated, but it rarely fills except for Iceland's own matches. Ideal if you're road-tripping the Ring Road and using Reykjavík as a base—stay in a suburban Airbnb in Kópavogur or Grafarvogur to avoid downtown congestion and be steps from this gem. Bring a card; Iceland is cashless. Why Go: Because World Cup travel isn't only about the marquee fixtures in the loudest bars. It's about the cold-water corners where a random group-stage match gets love, where the server knows your name by the 60th minute, and where the North Atlantic wind rattles the pane as you watch football with people who live here year-round. That's travelwithfootballdone properly—off the brochure, on the coast, in the thick of it.

#travelwithfootball After twelve days circling Iceland's Route 1—black-sand beaches at Vík, the floating icebergs of Jökulsárlón, the mossy lava fields of the Eastfjords, and the whale-rich waters off Húsavík—I pointed the rental SUV back toward the capital and planned my final night around a Round-of-16 match. Downtown Reykjavík's narrow streets and scarce parking are a nightmare after 18:00, so instead I drove seven kilometres southeast to Kópavogur and pulled into the free underground car park at Smáralind, Iceland's largest shopping mall (Hagasmári 1). Inside on the ground floor is Sport & Grill, an American-style grill with multiple large flat-screens that show all major World Cup fixtures with full commentary—usually English, Icelandic on request. I arrived an hour before kickoff, killed time browsing Hagkaup supermarket and a couple of clothing stores in the mall (great last-minute souvenir stop for Icelandic wool or Skyr chocolate bars), then claimed a corner booth at Sport & Grill. Their stone-oven sourdough pizza and smash burgers are legitimately good, the buffalo wings are properly spicy, and they pour local drafts like Einstök and Kaldi. The vibe is relaxed suburban—local families, mall-goers, a handful of die-hard fans—nothing pretentious, no dress code, no cover charge. If you're road-tripping and using Kópavogur, Garðabær, or Mosfellsbær as your turn-in-night base (often cheaper than 101 Reykjavík Airbnbs), this spares you the downtown parking hunt entirely. Buses #1 and #24 from Lækjartorg also get you here in fifteen minutes if you're car-free. Payment is card-only as everywhere in Iceland. Sport & Grill generally follows mall hours but stays open for late-evening matches with later kickoffs. My reason for recommending it over the city-centre pubs is simple: if you've just returned from the highlands or the South Coast, you'll be tired, you'll have a rental car, and you'll want zero friction—free parking, guaranteed big screens, hearty food, and a chill crowd that lets you actually watch the game rather than fight for elbow room in a standing-only bar. It's the easiest, most stress-free way to catch the 2026 World Cup in the Greater Reykjavík area, and it makes your final night feel like a proper reward before dropping the car at Keflavík the next morning. travelwithfootball

We always thought Iceland was only about glaciers, black sand beaches, and the Northern Lights, until we drove the Ring Road in June and were deeply healed by the vast fields of lupines. In memory, the delicate and gentle lupine from folk songs grows wildly on this volcanic wasteland. The waist-high blue-purple waves of flowers spread across the wilderness toward the snow-capped mountains, paired with waterfalls, red-roofed churches, and the midnight sun, turning the barren ice fields into a dreamy Monet-like painting. This is a limited-time scenic beauty exclusive to June and July. 🌿 Lesser-Known Facts about Icelandic Lupines Icelandic lupines originally come from Alaska and were introduced last century to stabilize the barren volcanic soil. Thanks to their strong vitality, they have swept across the southern coast’s fields. Without any artificial pruning, they grow wildly and freely. When the wind blows, the entire flower field ripples like waves—wild yet gentle. Although an introduced species, their full bloom in midsummer remains the most unmissable visual surprise along the Ring Road. 📍 Five Top Photo Spots for Lupine Fields (Convenient for Self-Driving) 1. Snæfellsnes Peninsula · Vík Red-Roofed Church (Iconic Spot) A symbolic Icelandic landmark, the straight road is lined with lupines on both sides, ending at the red-tipped church backed by Hat Mountain, creating rich layers front and back. Under the soft light of the midnight sun, the purple flower sea, blue-gray mountains, and creamy white church frame a fairy-tale scene perfect for photos all day long. 2. South Coast Ring Road|Around Seljalandsfoss & Skógafoss Waterfalls The valley beneath the waterfalls is covered with lupines, with flowing waterfalls as the backdrop and layers of purple flowers in the foreground. The mist creates a natural soft light filter. After hiking behind the waterfall curtain, you can stop anytime along the roadside to take photos—no need to search for flower fields, surprises are everywhere. 3. Vík Town Reynisfjall Hillside Backed by the basalt cliffs of Reynisfjall black sand beach, the purple flower sea contrasts strikingly with the black rocks and the Atlantic Ocean. Quiet and less crowded, it’s perfect for atmospheric portrait photography. 4. Sólheimajökull Glacier Valley With snow-capped glaciers as the distant background, vast flower fields stretch to the glacier tongue’s foot. The collision of icy blue, purple, and grass green is magnificent and healing, ideal for wide-angle grand landscape shots. 5. Inland Highlands (After Mid-July) The blooming period is two weeks later than the south coast, with few visitors. The entire mountain area is just flower fields and wilderness—perfect for those who enjoy quiet, off-the-beaten-path scenery. ⏰ Precise Bloom Period & Midnight Sun Advantage · Peak Bloom: June 10 – July 20 (Best on the South Coast), with full flower spikes and rich colors, the prime travel period · End of Bloom: Late July – Early August, some flower fields remain in the north and highlands, while southern fields gradually fade · With the summer midnight sun, nearly 21 hours of daylight daily, you can shoot flower fields at dawn and midnight, doubling golden hour time without rushing for sunset 📸 Complete Guide to Flower Field Photography|Outfits + Lighting + Composition Outfit Recommendations (for Iceland’s variable weather) 1. Prefer white, off-white, or light apricot long dresses for a soft contrast with the purple flowers, maximizing atmosphere; light blue and cream tones also work well 2. Layered dressing: warm wool base layer + flowing tulle skirt, topped with waterproof and windproof jackets; Iceland’s mornings and evenings range from 5-14°C with strong winds and rain 3. Accessories: straw hats, sunglasses, light-colored shawls to block sea breeze and serve as excellent photo props 4. Avoid: dark, heavy coats blend into the background and make photos dull Lighting & Composition Tips · Best times: early morning and midnight golden soft light; avoid harsh noon light; backlighting makes petals translucent and dreamy · Composition formula: flower fields as foreground, distant snow mountains/churches/waterfalls as background for rich layers · Angles: side shots from the road, eye-level shots on hillsides, low-angle close-ups of flower spikes by streams Flower Viewing Etiquette Please do not step on or climb over flower fields; use roadside clearings for photos. Lupine roots stabilize volcanic soil, and careless damage accelerates soil erosion. Beautiful scenery needs our joint protection. 🏨 Recommended Accommodations Around the Ring Road (Convenient for Flower Viewing) South Coast Favorite: Vík i Mýrdal Seaview Guesthouse Close to the Ring Road, a 5-minute drive to the red-roofed church flower fields and Reynisfjall black sand beach. Floor-to-ceiling windows let you see purple flower fields and the sea from bed in the morning. The guesthouse has a kitchen for preparing simple meals with Icelandic ingredients, free parking for self-driving, and smooth routes to southern waterfalls and flower fields. Summer bloom season rooms are tight—book at least one month in advance. Snæfellsnes Area: Hat Mountain Lakeside Cabin A standalone wooden cabin by the lake, stepping outside leads to vast lupine fields. At dusk, you can capture flower fields, Hat Mountain, and sunset simultaneously—ideal for quiet, in-depth photography lovers. ✨ 2-Day 1-Night South Coast Flower Field Itinerary (Self-Driving Friendly) Day 1 Reykjavík → Golden Circle → Seljalandsfoss Flower Fields 08:00 Depart city, drive the Ring Road, stop anytime at small flower fields for photos 10:00 Visit Þingvellir National Park, experience tectonic rift landscapes 14:00 Seljalandsfoss waterfall, hike behind the curtain, shoot tens of thousands of lupines at the waterfall base 18:00 Check into Vík guesthouse, go out at midnight to shoot the midnight sun flower fields, enjoy the purple wilderness alone Day 2 Vík Red Church Flower Fields → Skógafoss → Black Sand Beach Return 07:30 Early morning shoot at the classic red-roofed church flower field spot, soft light and few tourists 10:00 Hike to the top of Skógafoss waterfall, check in at flower fields at the foot 13:00 Reynisfjall black sand beach, striking contrast of rocks and flower fields 16:00 Return to Reykjavík, end flower field journey 🧳 Essential Travel Checklist 1. Waterproof and windproof jacket, waterproof hiking boots—summer in Iceland has frequent rain and strong winds 2. Multiple warm layers for large day-night temperature differences 3. Sunscreen, sunglasses, sun hat—strong UV during the midnight sun 4. Camera zoom lens for both flower field portraits and distant snow mountains 5. Eye mask—midnight sun brightness all night, ensures sleep 💡 Travel Tips 1. Self-driving is the best choice; you can stop anytime along the Ring Road at flower fields freely; public transport cannot reach small flower fields 2. Weather is changeable during bloom; bring rain gear but avoid umbrellas as strong coastal winds easily flip them 3. At the end of June, a small lupine market is held locally, offering local crafts and food experiences 4. If you miss the bloom, head north to Akureyri in August to find scattered flower fields When the midnight sun’s soft light flows over the purple flower waves, snow mountains stand silently, and the breeze carries a faint floral scent across the wilderness. This is Iceland’s unique gentleness, turning barren ice fields into a sky full of romance—worth a special summer trip to the flower sea.

I am driving along the most beautiful road in the world. It’s Route 1, famously known as Iceland’s "Ring Road." Here, the destination isn't what matters. The scenery unfolding on both sides is the journey itself. Black basalt cliffs, flocks of sheep roaming across endless meadows, and geysers spewing clouds of steam. Everything that passes by my window looks just like a painting. What stands out most in my memory is the "scenery-less section." If you pull over on a desolate gravel road in the middle of nowhere, the world's fiercest wind batters against the car windows. A single gust of this wind feels as if it sweeps away all the frustrations of daily life. The word "wandering" has never felt so romantic. Time flows slowly in Iceland. It is a place where even getting lost can be embraced with ease. Here on Route 1, I finally experienced what true "freedom" feels like with my entire being. Wondering what kind of landscape will greet me next, I step on the accelerator with a heart full of excitement.

Reykjadalur Hot Spring Thermal River, located in southwestern Iceland, is a natural hot spring valley accessible through trekking. After a 40-minute to 1-hour hike, you’ll reach a warm thermal river. The hot spring flows naturally, with varying temperatures along different sections, allowing visitors to relax at their preferred spot. Surrounded by meadows, mountains, and steam rising from geothermal activity, it creates a unique Icelandic landscape. This tranquil natural setting is perfect for enjoying hot springs and relaxation, making it one of Iceland’s iconic destinations. 📍 Reykjadalur Hot Spring, Iceland

Reykjadalur Hot Spring Thermal River, located in southwestern Iceland, is a famous spot where you can encounter a hot spring valley after a hike. After walking for about 40 minutes to an hour, you'll reach a river with warm hot spring water. The hot spring, which flows in the form of a river, has varying temperatures along different sections, allowing you to relax in the spot that suits you best. Surrounding the area are meadows, mountains, and steam rising from geothermal activity, creating a unique Icelandic landscape. This is one of Iceland's iconic healing travel destinations where you can enjoy both trekking and hot springs. 📍 Reykjadalur Hot Spring, Iceland

Reykjadalur Hot Spring Thermal River, located in southwestern Iceland, is a famous destination known for its hot spring valley that can be reached through a hike. After about an hour of trekking, you can find a warm river of hot springs flowing amidst nature. The hot spring water flowing through the valley varies in temperature depending on the section, allowing you to choose your preferred spot to soak in. It is characterized by the opportunity to enjoy hot springs in their natural environment. The surrounding scenery of mountains and valleys makes it a perfect place for relaxation. If you're looking for a unique hot spring experience in Iceland, this hiking trail is highly recommended. 📍 Reykjadalur Hot Spring, Iceland

Reykjadalur Valley, located near Hveragerði in southern Iceland, is famous for its hiking trail leading to a natural hot spring river. Starting from the parking lot, you can enjoy a 3km walk where geothermal steam rises from various spots in the valley. As you follow the trail, you'll encounter a wide valley, small waterfalls, and a warm river of hot spring water. After the trek, you can relax by soaking in the natural hot springs, making it a unique and popular travel experience in Iceland. 📍 Reykjadalur Valley, Iceland

Reykjadalur Valley, located near Hveragerði in Iceland, is a famous hiking trail known for its hot spring river. Starting from the parking lot, it takes about 40 minutes to 1 hour to reach the valley where geothermal steam rises and a warm hot spring river flows. Along the trekking path, you can enjoy the scenery of a wide valley and small waterfalls, immersing yourself in nature as you walk. After the hike, you can relax in the hot spring river, making it a unique and popular travel experience in Iceland. 📍 Reykjadalur Valley, Iceland

Reykjadalur Valley, located near Hveragerði in Iceland, offers a unique hiking experience where you can encounter a hot spring river. Starting from the parking lot, the hike takes approximately 40 minutes to an hour, during which you can witness geothermal steam rising from various spots in the valley. As you walk along the trail, you'll come across small waterfalls and expansive valley views, culminating in a warm hot spring river at the end. This trail is a popular choice for travelers in Iceland, as it combines hiking with the chance to enjoy a natural hot spring. 📍 Reykjadalur Valley, Iceland

Reykjadalur Valley, located near Hveragerði in Iceland, is a popular hiking trail leading to a natural hot spring river. After walking approximately 3 kilometers from the parking lot, you can enjoy the scenic view of geothermal steam rising between the valleys and reach the warm hot spring river. The trail is relatively gentle, making it accessible for most travelers, who can complete the round trip in about 2 to 3 hours. After the hike, you can soak in the natural hot spring, offering a unique travel experience in Iceland. 📍 Reykjadalur Valley, Iceland

Reykjadalur Valley, located near Hveragerði in southern Iceland, is a famous travel destination known for its natural valley with a hot spring river. After a trek of about 40 minutes to an hour from the parking lot, you can reach a valley with geothermal steam rising and a warm hot spring river. Thanks to the hot spring water flowing through the valley, visitors can enjoy a natural hot spring experience, making it a popular spot for travelers. Along the trekking path, you can also see waterfalls and valley landscapes, making it a place where you can fully immerse yourself in Iceland's natural beauty just by walking. 📍 Reykjadalur Valley, Iceland

Located near Hveragerði in southern Iceland, the Reykjadalur Hot Spring Thermal River is a popular trekking route leading to a hot spring river. Starting from the parking lot, a 3-kilometer hike will take you through a geothermal area with steam rising between the valleys. The trail is relatively easy, and most travelers can complete the round trip in 2 to 3 hours. After the trek, you can soak in the warm hot spring river, offering a unique way to experience Iceland's natural beauty. 📍 Reykjadalur Hot Spring Thermal River, Iceland

#MarchTravelEvent Located near Hveragerdy in Iceland, Reykjadalur Hot Spring Thermal River is a special spot where you can enjoy hot springs after trekking. After walking for about 40 minutes to an hour from the parking lot, a river with warm thermal water flowing through the valley appears. It is a place where you can enjoy hot springs amidst nature, offering a unique experience in Iceland. There are simple changing areas, and since the water temperature varies slightly depending on your location in the river, you can enjoy the hot springs wherever you like. It is a popular travel course in Iceland where you can experience both trekking and hot springs at the same time. 📍 Reykjadalur Hot Spring Thermal River, Iceland #IcelandTravel #Reykjadalur #IcelandHotSprings #IcelandTrekking #IcelandAttractions #IcelandTravelTips

Reykjadalur trekking is the best way to experience Iceland's nature up close. Starting near Hveragerði, the trail leads you through a steaming valley and a warm hot spring river. The rugged volcanic terrain combined with lush green valleys offers a unique Icelandic landscape throughout the hike. The highlight is soaking in the natural hot springs after the trek. DAY 1 Morning: Depart from Reykjavik → Travel to Hveragerði. Begin Reykjadalur trekking and arrive at the hot spring valley. Enjoy the natural hot springs and relax. Evening: Dinner at a restaurant in downtown Reykjavik. DAY 2 Morning: Visit a café → Walk around Hallgrímskirkja viewpoint and Rainbow Street. Then visit Harpa Concert Hall followed by a trip to Blue Lagoon or Golden Circle. TIP The round-trip trekking course is approximately 67 km, so it's recommended to allow around 23 hours. Bring a swimsuit and a small towel for enjoying the hot springs. A windproof jacket is advisable due to strong winds. 📍 Reykjadalur Valley, Iceland A warm river flowing through a wild volcanic valley.

Reykjadalur is one of Iceland's most famous hot spring trekking routes. After about an hour of hiking along the mountain trail, you'll reach a valley with natural hot springs flowing through it. The combination of rising steam and Iceland's rugged nature creates a unique experience. The highlight of the trip is soaking in the warm hot spring water after the trek. DAY 1 Morning: Depart from Reykjavik → Travel to Hveragerði. Start trekking in Reykjadalur. Relax and enjoy the natural hot springs in the valley. Dinner in Reykjavik city. DAY 2 Morning: Café brunch → Golden Circle tour (Geysir, Gullfoss). Later, stroll through Reykjavik city and shop for souvenirs. TIP The trekking trail has a slight incline, so it's best to prepare comfortable hiking shoes. Bring a swimsuit and towel to enjoy the natural hot springs. Since the weather changes quickly, a waterproof jacket is also recommended. 📍 Reykjadalur Hot Spring Valley, Iceland Steam rising quietly from the wild valley.

Here comes the 7-day Iceland itinerary! Worry-free with pick-up and drop-off by car, a driver-guide will take you to chase the Northern Lights, explore blue ice caves, and even ride glacier snowmobiles. No need to worry throughout the trip, enjoy it fully and safely. Save it now and get ready to go! . For more exciting tips, keep reading below ↓ . Iceland, the land of ice and fire in the North Atlantic 🗻🌋, is close to the Arctic Circle and historically an ancient republic founded by Vikings. The region has a unique style with glaciers, hot springs, and the Northern Lights ✨, like an alien planet! People often call it the Land of Fire and Ice, and adventurers love to check in here~ . ✨Travel Route: D1-2: Blue Lagoon — Þingvellir National Park — Geysir and Strokkur Geysers — Gullfoss Waterfall — Tiffany Blue Waterfall Immerse yourself in Iceland’s Golden Circle for two days, soak in hot springs, see volcanic landscapes, and chase waterfalls and geothermal wonders 🌋💧 D3: Ring Road — Seljalandsfoss Waterfall — Skógafoss Waterfall — Mýrdalsjökull Glacier — Vík Village Encounter twin waterfalls along Iceland’s beautiful highway, ride snowmobiles across the glacier, then stay in the fairy-tale town by the black sand beach 🏍️🌌 D4: Jökulsárlón Glacier Lagoon — Blue Ice Cave — Northern Lights chase with driver-guide Explore the blue diamond beach and millennia-old blue ice caves, then follow a professional guide at night to seek the dancing Northern Lights 💎✨ D5: Black Sand Beach — Hallgrímskirkja Church — Free time in Reykjavík Visit the basalt black sand beach and iconic church, with plenty of time to shop for Icelandic souvenirs ⛪️🛍️ D6-7: Return from Iceland End the magical journey and head home with memories of the Northern Lights; the glacier spirits under the starry sky will forever shine in your memory ✈️🌠 . 🌋Travel Essentials: 📱Documents & Communication: Passport and Schengen visa are must-haves. Buy an Iceland local SIM card in advance, and don’t forget an EU standard plug adapter. 🧥Warm Clothing: February is extremely cold; waterproof and windproof jackets and pants, thermal underwear, wool socks, and waterproof non-slip boots are life-saving gear. Gloves, hats, and scarves are also essential. 🔋Electronics: Phone and camera chargers are necessary. Due to the cold draining batteries fast, a high-capacity power bank is key and can keep you powered while chasing the Northern Lights. 💊Personal Items: A thermos cup lets you drink hot water anytime. Bring your regular medicine and don’t forget your swimsuit, as Iceland’s hot springs are world-famous. . Set off now! Click below to book and start your amazing journey!