





🍍✨ Meet Mr Lucky Huat! Huat! — Your Pineapple Plushie of Prosperity! ✨🍍
Say hello to our Huat! Huat! our adorable pineapple-shaped plushie made to bring a smile — and a whole lot of huat — into your life! Symbolizing wealth, luck, and sweet beginnings, this cuddly companion is more than just cute… he’s your soft, squeezable charm for good fortune.
Crafted with ultra-soft fabric and a lovable expression, Lucky Huat! Huat! is the perfect gift for celebrations, housewarmings, or just to add a playful (and lucky!) touch to your home or workspace.
Included in 12 Pineapple Tart Skyline Souvenir Gift Box + 12 Golden Pineapple Ball Skyline Souvenir Gift Box + 1 Pineapple Plush Toy

(SG60 SPECIAL) Mr. Merlion & Friends: A Sweet Treat with a Huggable Surprise!
Say hello to Mr. Merlion and his adorable crew of pastel pals! Each Mr. Merlion & Friends bundle features the bestselling pineapple tart flavours, lovingly paired with an exclusive mini plush keychain - soft, squishy, and full of personality. Whether you're gifting or treating yourself, these limited-edition sets bring joy in every bite and cuddle.
💛 Collect them all – each friend has a unique colour and charm
🎁 Perfect for gifting – cute, compact, and oh-so-Singaporean
✨ Special offer available now – while stocks last!






Voted best pineapple tarts in Singapore, KELE's handmade Traditional Pineapple Tarts has been winning the hearts of many for more than 30 years! Our secret family recipe gives it its signature milky flavour, soft buttery crust and perfect pineapple-to-tart ratio. A must-have festive treat and a uniquely Singapore piece.
Following the success of our Traditional Pineapple Tarts, we took the traditional pineapple tart and made it into a bite-sized ball of joy. The Golden Pineapple Ball is crafted to give a satisfying mouthfeel – the perfect mishmash of pineapple and pastry.
Whether it's the tart or the ball version, you'll be able to find something that you like!

Golden Pineapple Balls - Melt-in-the-mouth buttery richness with milky and well-balanced pineapple-to-tart ratio

Traditional Pineapple Tarts - Satisfying pineapple-to-tart ratio encased in a soft and buttery crust, topped off with a signature milky flavour
Is Kele's pineapple tarts or cookies halal—certified?
Is Kele's confectioneries suitable for vegetarians or vegan?
What are the allergens to take note of?
How long can the Pineapple Tarts & Ball last? What are the recommended storage conditions?
Do your confectioneries contain any preservatives?