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Universal turns 5: 9 themes, unlimited year-round thrills

Universal turns 5: 9 themes, unlimited year-round thrills

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In 2026, Universal Beijing Resort officially enters its 5th‑anniversary celebration cycle, themed "Universal 5th Anniversary | Your Unlimited Adventure," with nine major events running all year so every visitor can discover new dimensions of fun and emotion. 🧧 Chinese New Year festivities, endless holiday vibes Jan–Feb: A special "Universal Chinese New Year" showcase debuts with brand‑new choreography and music. Refreshed modern Chinese style and park decorations set an immersive New Year scene where every step celebrates reunion and renewal. 🌸 Energizing spring getaways, upgraded IP collaborations Mar–Apr: "Universal Spring" bursts onto the scene. Blockbuster IP crossovers bring a "Thirty Thousand Miles of Chang'an" interactive theme restaurant and a Genshin Impact interactive zone, delivering a vibrant spring brimming with imagination and unlimited possibilities. 💦 Cool beats, summer splash Jun–Aug: "Universal Cool Summer" unlocks every possibility of the season. Water and music collide in interactive parties and limited‑time chill performances. High energy, pure freedom, non‑stop fun. 👻 Dazzling fall, amplified adventure Sep–Oct: "Dazzling Universal" kicks off as The Lost Tomb and Identity V introduce scare zones packed with new story experiences and richly themed scenes, creating uniquely immersive thrills across the fall season. 🎄 Romantic winter nights, cozy holidays December: "Winter Holidays" seasonal offerings bring stunning decor, heartwarming performances, and winter‑themed treats to light up snowy nights and create the warmest year‑end memories. ✨ Light and shadow artistry, nighttime spectacular Select dates: "Universal Season of Lights" illuminates the park with installations, glow shows, and nighttime interactions that ignite your senses—sight, sound, and emotion—in an immersive world of light. 💖 Romantic family time, rituals that matter Select dates: "Universal Love Month" invites couples and families to savor sweet moments with dedicated activities, limited‑time scenes, and themed merchandise. Love and happiness shine in every corner of the park. 🪄 Magic back to school, a celebration for Potterheads Select dates: "Harry Potter back‑to‑school season" transforms the park into a world of magic with limited character encounters, wizarding meet‑and‑greets, and themed bites—one stop to unlock a dreamy fan experience. 🥳 Character birthdays, fan exclusives Select dates: "Universal HiHi Month" features IP character birthday specials with limited meet‑and‑greets, interactive games, and themed treats—fan joy, fully charged. 🎁 Exclusive 5th‑anniversary perks Year‑round group activities, refreshed anniversary marks, and park‑wide decorations set the stage. Franchise‑themed costumes shine in shows and meet‑and‑greets. Member and annual pass exclusives and benefits roll out over time, while limited‑time eats and commemorative merchandise give every passion a memory to keep. In 2026, head to Universal Beijing Resort, where nine themed events invite you to play all year. With IP collaborations, limited‑time interactions, and immersive experiences, join friends from around the world and embark on your very own limitless 5th‑anniversary journey.
Beijing
Sanxingdui & Jinsha exhibition set at National Museum of China

Sanxingdui & Jinsha exhibition set at National Museum of China

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From January 18–August 18, 2026, the National Museum of China will present Twin stars illuminating the world: Sanxingdui–Jinsha Site ancient Shu civilization exhibition in South Galleries 8 and 9, bringing together more than 200 major artifacts from the Sanxingdui Museum and the Jinsha Site Museum to highlight the splendor and mystery of the Ancient Shu civilization. [Exhibition highlights] ✨ Iconic treasures including the gold mask, bronze standing figure, Sun Bird gold foil ornament, gold crown band, and bronze head with gold mask will be on view. ✨ Limited display periods: gold mask, April 18–August 18, 2026; Sun Bird gold foil ornament, June 13–August 18, 2026. ✨ As the Jinsha Site Museum closes for upgrades, its core exhibits come to Beijing for a joint showcase, appearing alongside Sanxingdui national treasures for the first time—a rare moment. [Visitor experience] An extended eight-month run lets you journey across 3,000 years of Sanxingdui and Jinsha in one visit, exploring Ancient Shu craftsmanship, mysterious beliefs, and top-tier aesthetics. An immersive exhibition perfect for history and culture lovers, families, and travelers seeking in-depth experiences—miss it and you may not get another chance. [Visitor information] ⏱ Please refer to the limited display schedule for the gold mask and Sun Bird. 📍 Location: National Museum of China, South Galleries 8 and 9 (Dongcheng District, Beijing) 🎫 We recommend signing in on the National Museum of China website to reserve tickets in advance, plan your visit, and avoid peak crowds. Kick off 2026 with a must-see exhibition. Seize the chance this summer to experience the awe of the ancient civilizations of Sanxingdui and Jinsha, and bring your kids, family, and friends to witness the pinnacle of China’s bronze age.
󱝐Jan 18, 2026-Aug 18, 2026
Beijing
Year of the Horse travel buzz: Museums spotlight legendary steeds

Year of the Horse travel buzz: Museums spotlight legendary steeds

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As the Year of the Horse approaches on the lunar calendar, a quiet wave of museum-going to “seek divine steeds” is on the rise. Horse-themed artifacts treasured across museums span millennia, telling the deep, enduring bond between people and horses in Chinese civilization. 📍 Gansu Provincial Museum ✅ Han · Bronze Galloping Horse: An Eastern Han bronze celebrated for its vivid form, symbolizing speed and elegance, widely known as the "Chinese Horse." ✅ Han · Painted wooden horse: Showcases mortise-and-tenon craftsmanship and refined painting techniques from the Han era. ✅ Wei–Jin · Pictorial brick of the postal relay system: Depicts the ancient relay network and the horse’s practical role in transportation. 📍 Western Xia Mausoleums Museum ✅ Western Xia · Stone horse: A guardian beast of royal tombs, reflecting Western Xia sculpture and burial customs. 📍 Guyuan Museum of Ningxia ✅ Han · Painted wooden horse: A signature Han painted wooden horse and a star exhibit of the museum. 📍 Inner Mongolia Museum ✅ Han · Red-painted pottery horse ✅ Warring States · Reclining horse-shaped bronze ornament: Funerary and decorative pieces that highlight northern equestrian and horse-raising culture. 📍 National Museum of China ✅ Tang · Sancai black-glazed pottery horse ✅ Eastern Han · Painted stone horseman 📍 Qingzhou Museum ✅ Western Han · Painted pottery horse and figurines 📍 Hebei Museum ✅ Northern Qi · Mounted rider figurine 📍 Handan Museum ✅ Warring States · Bronze horse 📍 Northern Dynasties Archaeological Museum ✅ Eastern Wei · Saddled pottery horse ✅ Northern Dynasties · Various mounted rider figurines 📍 Luoyang Museum ✅ Tang · Sancai black-glazed pottery horse ✅ Tang · Painted pottery horses, horse-taming figurine, various Tang sancai horses, and a painted raised-leg pottery horse 📍 Shaanxi History Museum ✅ Qin · Bronze chariots and horses ✅ Tang · Hunting and traveling scenes, polo scenes, gilded silver ewer with dancing horse holding a cup motif, painted polo-playing figurines, horse-leading sancai figurines, and sancai horses 📍 Xi’an Beilin Museum (Forest of Stone Steles) ✅ Tang · Six Steeds of the Zhao Mausoleum: Bas-reliefs from the entrance to Emperor Taizong’s Zhaoling, embodying the Tang Empire’s expanse and military triumphs. 📍 Zhaoling Museum ✅ Tang · Sancai female rider figurine, white pottery raised-hoof horse, and painted glazed pottery male rider figurine 📍 Shanghai Museum ✅ Tang · Colored glazed pottery horse 📍 Hong Kong Palace Museum ✅ Tibetan Empire · Plaque depicting a mounted archer warrior Set your sights on the museum and experience the unique allure of Chinese civilization!
Xi'an
Beijing's latest Year of the Horse cultural creations

Beijing's latest Year of the Horse cultural creations

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Beijing’s major museums and landmarks are rolling out Year of the Horse cultural and creative merchandise packed with festive flair and fresh ideas—perfect as Chinese New Year gifts to bring home, or as collectible mementos. [Palace Museum Year of the Horse] The “gallant steed and carriage” perpetual calendar fridge magnet is a breakout hit. Slide the window to set the weekday, use the gourd to mark the date, the cloud for the month, and the wheel for the zodiac and year. The design is clever and colorful, symbolizing swift success and winning from the start, and it blends everyday utility with a sense of ceremony. [National Museum of China dark horse series] Inspired by a Tang sancai black-glazed pottery horse, the “A Dark Horse” series features lively blind-box figures, each with its own blessing. They often sell out in-store, and the secret “Ride Your Dreams” chase edition is highly sought after—take home a little luck after your museum visit. [Summer Palace lucky draw cookie, Year of the Horse edition] The fan-favorite Xijiujian line gets a Year of the Horse upgrade, keeping its classic crispy bite. The packaging is printed with playful blessings like “Prosper right away,” “Good fortune, right away,” and “Worries gone in a flash,” turning up the festive cheer. Great for gifting or treating yourself. [Wanshou Temple Year of the Horse gift set] Includes a double-sided gourd-shaped commemorative medal (also a fridge magnet), a tri-fold cultural fridge magnet, a hinged commemorative ticket stub limited to 2,026 sets, and badges of the temple’s adorable cats, Tangtang and Xiuxiu—their tiny “weapons” are adorned with horse-themed charms, blending tradition with cute appeal. [Lao She Memorial Hall little horse collection] A Danshi Xiaoyuan limited edition: an orange mini horse shaped like a ripe persimmon, carrying a 3D green-blue persimmon on its back—an auspicious nod to “good tidings right away.” Also available: New Year print–style coasters with a chubby horse hugging a persimmon, and Year of the Horse pull-tab red envelopes for a tactile touch of the season. [National Natural History Museum of China mini “cute horse” set] Five mini horses in a low-saturation, dreamy palette, standing on auspicious clouds. Chunky and adorable, they brighten desks, display shelves, computer frames, and more—small joys that lift your day. [Baita Temple Year of the Horse fridge magnet] A white horse gallops through the air bearing a Mani jewel. The base features a White Pagoda silhouette with lotus-pedestal motifs. A smaller horse leaps with head held high, embroidered with a honeysuckle pattern. The magnetized horse back lets you swap in four blessing accessories: a ruyi scepter, a lucky pouch, a medicine jar, or a gold ingot—elegant and full of life. [Other highlights] Yonghe Temple Year of the Horse limited-edition fridge magnet; The High School Affiliated to Renmin University of China “gallop to success” special; Peking University “more happiness with a horse” ceramic fridge magnet; WAKUKU co-branded hanging tag; Universal Beijing Resort horse-head hat; National Natural History Museum of China “subway-riding ox & horse” special; and Shandong Art Museum “scribbly pony” DIY hanging tag—diverse styles, each with a clever twist. Come to Beijing and take home the spirit of the season, culture, and heartfelt gifts—one treasure at a time!
Beijing
Beijing: Following "The Outcast"

Beijing: Following "The Outcast"

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In collaboration with the Beijing Municipal Bureau of Culture and Tourism, "The Outcast" is launching a journey "beyond dimensions" and invites you to rediscover Beijing! As part of the project, scenes from the animation are subtly interwoven with real locations, allowing you to experience the capital's atmosphere in a new way. The mighty scarlet walls of the Forbidden City hold the echoes of centuries: walking through the palaces feels like traveling through time. The Circular Mound Altar of the Temple of Heaven is mysteriously majestic—here, you can almost feel a special energy between heaven and earth. And in the Wudaoying and Guanshuyuan hutongs, the walking scenes of Wang Ye and Zhuge Qing come to life. Old, intangible heritage brands also hide their surprises—for example, stop by the milk shop on Nanluoguxiang: every spot here is saturated with deep culture. And amidst all this, daily life bustles among the skyscrapers—Beijing reveals itself as multifaceted and vibrant. Follow the animation's route, recognize familiar sights, and feel the virtual meet the real. Come to Beijing, check in at your favorite spots, embark on this amazing journey with "The Outcast," and create your own unique memories!
Beijing